Maxi Flyer - Maxi is a discount grocery retailer based in Quebec, Canada. It is a subsidiary of Loblaw Companies and the largest of Loblaws' Quebec supermarket chains. Maxi is the Quebec equivalent of No Frills, a chain of franchised discount grocery stores outside Quebec, except that Maxi stores are owned by the company. Over 7,000 people are employed at the Maxi and Maxi & Cie stores across Quebec.
The chain's Maxi & Cie/Maxi & Co. locations are larger and carry a wider variety of general merchandise, more akin to the hypermarket model. Some Maxi & Cie stores are themselves former Maxi stores that were converted because of their larger size. The original Maxi & Cie stores opened in 1996 on Jean-Talon street in Saint-Leonard, Quebec and Cousineau boulevard in Saint-Hubert, Quebec; both are still in operation.
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